COVID-19 AWARENESS PROGRAMME
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With the backdrop of rampant spread of COVID-19, and a request from the DMHOs, Departments of Health, Medical and Family Welfare, Andhra Pradesh , BRF designed CAP, a unique program for creating awareness on the preventive aspects to stay safe from COVID-19 in BRF adopted villages. -
Duration of the CAP Programme in each of the Village : 9.30 am to 7.00 pm , with multiple stops of the WOW bus and house to house outreach. -
COVID-19 Awareness movies were shared by office of the DMHO. -
BRF screened these video clips on COVID-19 and other BRF Social Impact movies. -
Total Villages covered - 89 -
Total participants - 37,841
Partners in the Programme
CSR Arm of Hewlett Packard
Medical, Health & Family Welfare Department
Government of Andhra Pradesh
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CAP Programme started on 16th November 2021 and ended on Feb 3, 2021 -
CAP programme was originally planned in 100 Villages. Due to narrow roads and logistics constraints, finally the program was held in 89 villages. -
Besides creating awareness on COVID-19, BRF collected the demographic details and target specific data useful for the future programs of BRF. -
Each Village CAP team consisted of -
Primary VCE – 1 -
Additional (Supporting) VCE – 1 -
Programme Manager – 1 -
Health Coordinator – 1 -
VHOs and Bus Pilots -
Government partners’ staff
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Population and Households in the Programme area
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Total population in 89 villages is 4,13,423. -
Total Households in 89 Villages are 1,14,786
Total Population Vs People attended
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% of population, who attended the CAP programme per village is 9.2%. -
This is quite an impressive turnout, despite the Covid restrictions.
Service Providers - Customers & Volunteers
New enlistments during the CAP Programme:
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Service Providers 2,037 -
New Customers 286 (over and above the Service Providers) -
Volunteers 198
Benefits of the CAP program
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Partnered with departments at District and at Village level for a noble cause. -
Made a big impact in creating awareness about Covid 19 and safe practices. -
Winning the confidence and creating goodwill among all sections of the rural society. -
Boosting the confidence levels of Service Providers and the Customers. -
Showcasing WOW bus and all its advanced features, Mobile Computer Lab and useful content. Paved the way for BRF’s new model of Digital Transformation -
TEAM-Work among BRF officers (Coordination; Cooperation; Communication and Focus)
Gallery
